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Destination Sites as Travel 2.0 Platforms

September 26th, 2006 · No Comments · Destination Marketing

Where else would be the logical gathering place for destination specific reviews, to-do lists, top 10’s, and trip reports? Harness the power of the many to appeal to the individual.

In short, they need to become destinations where almost all value is created by the “readers,” not by the publisher or journalists.



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