I put together the following outline which would be my considered “bare minimum” for a comprehensive destination-marketing online program. While this may apply to a theoretical “Adirondack” program, it can easily be adjusted to work for any destination or brand. Obviously, each item is worthy of long discussion and debate. Would love to hear your opinion, and any items which I may have omitted.
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Tags: branding·tourism·travel·web 2.0·webdesign
Could it really be true that only a year has passed? It seems like it was all a dream. Let me tell you about it.
I once dreamed that I’d be harnessing the web for Business Intelligence and Brand Marketing. You see, in this fantasy, I was building a Mythological Brand. Much like a Priest, my Mission-in-Life would be to Spread the Word about The Brand. Mobilizing my Army of Disciples, we would march forth with Our Message. Because We Believe that it is only through Our Brand, that Self-Actualization can be achieved.
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Tags: advertising·canada·montreal·tourism·travel·web 2.0
Back in the day, and in another life, I was in a situation where I was able to interact with some of the best and brightest in our armed forces. All were warrior-scholars from every service. Much like pets resembling their owners, it was interesting to see how each branch had a unique culture which stamped these career individuals. Without doubt, the Air Force guys were the brainiacs. I’d like to think my old neighbor Warren had something to do with this. Wherever you are Warren, CHEERS! and the next round is on me.
Ask anyone. When it comes to air superiority, our Air Force own’s the sky. Look what they’ve done here:
Link via (Boing Boing)
Tags: web 2.0
Are you a North Country blogger/tweeter/online communicator? Do you live in the Plattsburgh/Champlain Valley/Adirondack region? Check out the upcoming meet up in Plattsburgh: 
