Adirondack Base Camp header image

Birding Buzz

February 18th, 2006 · Destination Marketing

Los Ranchos de Albuquerque: A bird creates a buzz

“I don’t think I’m exaggerating,” Powell said, when he estimated that as many as 400 birders descended on the 800 block of Pueblo Solano Road Northwest from Jan. 23 to Feb. 1.

All for a Yellow Grosbeak. Another good reason to increase the birding activity in the Adirondack region. The more birding, the more likelyhood of rare bird sightings.

→ No CommentsTags:

Keeping Birds From Crashing into Windows

February 15th, 2006 · Adirondack Life

Keeping Birds From Crashing into Windows
This happens quite frequently up at the Welcome Center, mostly in Spring. Pretty rare to see it happen, but you can definitely hear it. Worst last year was a Cedar Waxwing which killed itself and ended up right in front of the main entrance.
The plan is to setup one or two bird feeders come Springtime so these tips might come in handy.

  • Keep your windows dirty.
  • Put a screen on the window.
  • Thumb tack shade cloth over the window.
  • Thumb tack string diagonally across the windows, from corner to corner. Do this for all corners. Then tie strips of cloth or surveyor’s tape (colored plastic strips) to the string so that the ends flutter in the wind.
  • Relocate any birdfeeders and houses further from the house so the birds do not see their reflections as much.

Well I’m a big fan of keeping things simple so keeping the windows dirty will not be a problem. I kind of like the shade cloth idea, but aesthetically that may be odd. String and surveyor’s tape? Uh, no.

→ No CommentsTags: ··

The Adirondack Brand

January 28th, 2006 · Destination Marketing

A Travel Brand is a Powerful Thing (via Cheapest Destinations)

As tourism professionals we are constantly seeking our destination’s unique selling proposition. The proliferation of competition coupled with increasingly efficient information networks has made the marketing of destinations a real battle for survival.

“Travelers don’t like to think of destinations as brands, but you can bet the people marketing them are thinking about them that way all the time. Words like “positioning,” “demographics,” and “lifestyle segments” are as much a part of meetings at tourism offices as they are at Frito-Lay and Sony. “

We are fortunate that the “Adirondack” brand is one that is recognizable and marketable. But is it really? In all the conversations in this regard, meetings, round tables, focus groups, etc. the mysterious “Adirondack” is much debated.

When it comes to recommendations, at least we are in the running:

“If you want to find a great travel deal, look at the places that can barely pay to play.”

Relatively speaking, the Adirondack Region is still a real travel bargain.

→ No CommentsTags: