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Entries Tagged as 'Destination Marketing'

Adirondack Wedding Plans

June 28th, 2006 · No Comments · Destination Marketing

While trolling some web stats over lunch, I found this: Melissa and David :: The Wedding(Sorry, deadlink, but here’s a nice book)

Wow, the internet continues to amaze me! This website was prepared as an online planning guide for the wedding guests of Melissa and David, but I think it is much more than that. Think about it. These guys want their friends and family to come. They want to welcome them, make their trip easy, entertain them, house them , feed them, etc. Sound familiar?

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Harnessing the Power of the True Believers

June 21st, 2006 · 1 Comment · Destination Marketing

I gotta say, I’m an Adirondack convert. In fact, you could say I’m a professional minister of sorts. Turns out that people would rather listen to the guy sitting next to them in the pew than the preacher. Duh. Funny thing, I think I’ve formed a Web 2.0 sect within my church. Got a couple Bishops interested, but mostly they think I’m a nutjob.
Seth has been shifted to my A-list, not because he is breaking news, but because he is breaking the mold.

I’ve had some interesting topics cross my plate lately which make me think about fundamentals. I found this little nugget in my reader this morning. A great summary of a huge concept.

Link

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Creating Effective Tourism Marketing Websites

June 14th, 2006 · No Comments · Destination Marketing

Update: Official Tourism Brochures

Marketing Sherpa has a case study about the Virginia Beach tourism website’s redesign. Effective websites are extremely important for destination marketing and this article sums up many issues that those of us in the industry should consider when creating or redesigning our promotional sites.

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