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Entries Tagged as 'google'

Is Pay-per-click Your only SEO Strategy?

November 6th, 2008 · 1 Comment · Destination Marketing

Essence of Politics

If so, then you’re also not likely monitoring your web statistics.  It’s so easy to get ripped-off these days, but also so easy to avoid.  This is something you have to do – YOU, the person who pays the bills.

Click Fraud – Don’t be a Victim!

Ignore this if you don’t know what SEO stands for.

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Bow Down to the New King of Travel – Google

May 27th, 2008 · 1 Comment · Destination Marketing

Power users have always used Google for everything, including travel. Today the vast majority of all travelers are using the internet for every phase of their consumptive cycle and it is no surprise that Google’s market share continues to rise.

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Google Layermania is Vertical Search

May 16th, 2008 · 1 Comment · Destination Marketing

Some days back I was searching Google Maps and noticed the “Explore this Area” link. I guess I was too busy or something to fully digest the implications of this. Then, I notice the “More” layer appear next to “Map”. Photos from Panoramio?

Panaramio on Google Maps

Then on Tuesday, my favorite Google Map gossip site announced the arrival of Wikipedia entries. Now they got my attention BIG TIME. Watch out Mapquest, Google is about to knock you off the top spot.

I mentioned this to Dave P. from Google yesterday, but it kind of seemed like news to him as well. Question: What is Google doing with the layers? What layers are coming next?

I just answered one of my own burning questions. And the answer is Yes. Google is entering into vertical search across their platforms and more. Holy Crap!

While we were blabbing, the Real Estate layer was added. And News is coming next week.

Explore by location. Map layers by category. Geotagged webpages, video, images, blogs, hotels, attractions.

Will this eliminate the need for user created maps? Or will the human filter again rise to the top?

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