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Entries Tagged as 'montreal'

The Stones and Beer Bike Tour

August 5th, 2009 · 2 Comments · News

Update: It’s a happening again this weekend! September 13 – 4pm

My most excellent friend Ingrid in Montreal just notified me of one of the coolest things for cycling beer-lovers.

Stones and Beer Bike Tour

Stones and Beer Bike Tour

The Stones and Beer Bike Tour

Sunday August 16 – 4 pm

An exciting bike trip exploring local history, architecture, secret spots and building stones.

The tour starts with ancient fossils at the Redpath Museum, travels along Sherbrooke street west to the Sulpician’s reflecting pool at the Grand Seminaire, heads up the old Indian trail on Côte Ste. Antoine road that leads to Leonard Cohen’s boyhood home, glides downhill through the Glen to McAuslan Brewery for a tasting of 5 different micro-brews, and finishes with the ghosts of Griffintown.

Price: $25 regular or $15 for students /seniors

Includes the popular booklet What Building Stones Tell and beer tasting at the McAuslan Brewery with fresh market bread, fruit and cheese.

Reservations: 514-398-4094 or email: Limited to 20 participants.

Seriously, this is super-special.

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I Have a Dream

February 27th, 2009 · No Comments · Destination Marketing

Social Media MarketingCould it really be true that only a year has passed?  It seems like it was all a dream.  Let me tell you about it.

I once dreamed that I’d be harnessing the web for Business Intelligence and Brand Marketing.  You see, in this fantasy, I was building a Mythological Brand.  Much like a Priest, my Mission-in-Life would be to Spread the Word about The Brand.  Mobilizing my Army of Disciples, we would march forth with Our Message.  Because We Believe that it is only through Our Brand, that Self-Actualization can be achieved.

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Plattsburgh International Airport Highlighted at Home Show

March 11th, 2007 · 4 Comments · News

The new and improved Plattsburgh International Airport will be the main focus of attention at the upcoming Montreal National Home Show. I’m not a huge fan of this type of promotion, but some still swear by traditional methods. The results of a voluntary survey of attendees will be “directly used by the chamber in its continuing air service development efforts.” It’s not just marketing science, but an added bonus, as those “inquiries” could also be used in a fancy tourism CPI formula!

The one page website put up for the airport seems a bit weak considering almost $200,000 in “community support” has been collected to promote this venture. What we really need is for the spokesperson of the home show to let us use her picture on the site. Of course, that might be false advertising.

Travelers heading to or from the Adirondacks or Champlain Valley may find that Plattsburgh is a viable choice – someday. Till then, the best airport choices remain Burlington – VT (BTV), Albany – NY (ALB), or Montreal – QC (YUL). The notable exception, for the moment, is the Adirondack Regional Airport. Last I checked, Continental was still offering $78 Round-trip fares between Albany and Saranac Lake. That is an awesome deal!

Plattsburgh International Airport to be promoted in Montreal

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