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Entries Tagged as 'Destination Marketing'

Adirondacks is all a’Twitter

March 16th, 2009 · 3 Comments · Destination Marketing

tourpro on twitter

I’m going to blast through this post because it’s hard to think through something that is changing as I write.

A week ago I started Twittering.  A fun learn.  Check out this meta-search: tourpro – Google

tourpro-google search

Hey, a free #2 and #3 isn’t bad, unless you are “TourPro loading”.  Some people would actually pay someone to achieve this result  Sure, it’s just the Freshbot.  But still.  One week and look at the rankings for my handle.  What is this thing?  What can we do with it?  How can we not ruin it?

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Tourism – The Only Shovel-Ready Stimulus

March 9th, 2009 · No Comments · Destination Marketing

GOVERNOR PATERSON ANNOUNCES 4 PERCENT INCREASE IN DIRECT TOURISM SPENDING FOR NEW YORK STATE IN 2008

Interesting headline.  It almost got me excited until I saw the year.  Anyway, the whole press release is after the jump.  One thing I have to say, saavy marketers might appreciate the timing of this.  Possibly the critical budget negotiations happening and stuff might be related.  Maybe.

According to Governor Paterson’s introductory note in the I Love NY 2008-9 Year in Review,

The results of this year in review prove that the course we have charted is a correct one. Despite tourism retrenching in every region of the country, New York’s tourism industry has held steady — no doubt partly due to the revitalized I LOVE NEW YORK campaign and the strategic decisions based around it.

The most recent economic impact data, not surprisingly, shows growth in tourism spending for 2008.

  • $53 Billion in Activity
  • $7 Billion in State and Local Taxes
  • 6.1% of NYS Employment

NYS Tourism Impact

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I Have a Dream

February 27th, 2009 · No Comments · Destination Marketing

Social Media MarketingCould it really be true that only a year has passed?  It seems like it was all a dream.  Let me tell you about it.

I once dreamed that I’d be harnessing the web for Business Intelligence and Brand Marketing.  You see, in this fantasy, I was building a Mythological Brand.  Much like a Priest, my Mission-in-Life would be to Spread the Word about The Brand.  Mobilizing my Army of Disciples, we would march forth with Our Message.  Because We Believe that it is only through Our Brand, that Self-Actualization can be achieved.

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